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Support Equitable DEI Progress for Sustainable Business Growth

To: Rep. Johnson, Sen. Cruz, Pres. Trump, Sen. Cornyn

From: A verified voter in Richardson, TX

February 4

The findings from McKinsey's extensive research over nearly a decade provide compelling evidence that diversity, equity, and inclusion (DEI) initiatives are not only ethical imperatives, but also deliver significant financial benefits. The report titled "Diversity Matters Even More: The Case for Holistic Impact" (https://www.mckinsey.com/featured-insights/diversity-and-inclusion/diversity-matters-even-more-the-case-for-holistic-impact) highlights that companies with greater diversity in leadership roles consistently outperform their less diverse peers financially. Additionally, this report highlights the positive correlation between leadership diversity and holistic impact metrics related to community, workforce, and the environment. Rather than rolling back progress, we should be accelerating efforts to promote equitable representation and foster truly inclusive cultures. Notions of "color blindness" and "meritocracy" often perpetuate existing biases and discrimination by ignoring systemic barriers. Robust DEI strategies address these issues head-on, cultivating environments where all individuals can thrive based on their talents and potential, not superficial attributes. The path forward involves a systematic, purpose-driven approach to DEI integrated into core business strategies. This should be coupled with empowering local teams to tailor initiatives, prioritizing inclusive practices that drive belonging, supporting champions and allies, and incorporating continuous feedback loops. The companies that get this right will be best positioned to attract top talent, drive innovation, strengthen customer loyalty, and ultimately achieve sustainable, holistic growth benefiting all stakeholders.

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