Ban algorithmic rent pricing to promote housing affordability

The algorithmic pricing tools used by landlords and property managers are exacerbating Portland's housing crisis by artificially inflating rents and reducing affordability. These tools prioritize profits over the needs of renters, leading to displacement and deepening inequality. We need decisive action to address this issue and restore fairness to the rental market. The proposed Algorithmic Rent Pricing Ban Ordinance would prohibit the use of these predatory pricing algorithms, establish penalties for violations, and require transparency in rent-setting practices. This measure aligns with similar initiatives in cities like San Francisco and Philadelphia aimed at curbing exploitative pricing tactics. By passing this ordinance, you will help prevent unfair rent increases driven by algorithms, protect tenants from being priced out of their homes, and promote fair housing policies based on actual market conditions rather than profit-driven software. Algorithmic coordination undermines free market competition and housing supply by enabling landlords to collectively prioritize higher rents over filling vacant units. We cannot allow corporate greed to dictate housing costs at the expense of affordability and stability for Portland residents. I urge you to support this critical legislation and stand with renters who deserve fairness and transparency in the rental market.